There are many types of blogs;
- diary blogs,
- commentary blogs,
- political blogs,
- cause-focused blogs
- travel blogs
- family blogs
but my focus is on helping businesses to use their blogs effectively.
4 Quick Tips for Blogging for Business
Tip #1 – Know Your Audience
Answer questions that your clients would be asking you any way. Keep your ears open for ideas. As I mentioned at the beginning, this blog came from a question I was discussioning with a client.
Tip # 2 – Know Your Business
You are the expert on your business. Don’t be concerned to share what you know. It may be common to you, but others may be looking to learn just what you have to share.
Tip #3 – Know Your Words
Chose your jargon carefully. What you would say and how you would say it to a English Literature Professor is much different than sharing with a busy stay at home mom (although the two are not mutully exclusive). Form your choice of words to best meet the needs of your audience.
Tip # $ – Know Yourself
Readers love personal stories. They can relate to you better and feel like they know you better. Sharing your past business experiences may be the answer to someone else going through that struggle today. Y