Every website wants to capture their readers attention quickly. Search engines are rewarding pages which receive longer viewing time. What better way to create stickiness and captivate your audience than through video.
Why Add More Videos
Stickiness is playing a greater and greater role in SEO (Search Engine Optimization). Stickiness is how long a viewer stays on each page. You can create great copy for them to read or a video for them to watch. An ABOUT ME video on your WordPress sidebar widgets is another great way to occupy your audience with great information so they want to stay on your page even longer. Your reader is curious about your company or blog. That’s why they came to your website in the first place. Give them a reason to know, like and trust you through an ABOUT ME video.
How to Add More Videos
YouTube (which is owned by Google now) makes it easy for the user to upload a video and share it on their WordPress website.
The latest WordPress upgrade has made it even easier to include video in a post or page. Simple add a link to YouTube video in your blog post or page. No additional coding required.
But what if you’d like to add a YouTube video to the sidebar of your website? Or to another widget location? You can simply embed the YouTube code into a TEXT widget. This is a bit more complex, but still simple to do.
To further increase the video views, be sure to add a PLAY VIDEO link right below the YouTube video. The link helps reduces confusion for your readers. Here’s the code I’m using:
<div align="center">
<a href="http://www.youtube.com/embed/u4FArEQsqxM">
Play Video </a></div>
Enjoy this quick video with the step by step tutorial.
Your Turn
Share in the comments below how you have been adding more videos to your website. Have you added an ABOUT ME video? We’d love to see it!
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